Collection
HATCH
HATCH ICONIC REEL 7 PLUS REELShop the Hatch Iconic 7 Plus Fly Reel at the Ugly Bug Fly Shop! As Hatch's best-selling 7-9wt multi-species powerhouse, this premium USA-made reel delivers elite stopping power for bonefish, permit, pike, and steelhead.
HATCH
HATCH ICONIC REEL 4 PLUS LARGE ARBORShop the Hatch Iconic 4 Plus Large Arbor Fly Reel at the Ugly Bug Fly Shop! Precision machined in the USA, this premium reel perfectly bridges the gap for 5-weight trout rods to deliver elite stopping power.
CATCH
STIMULATORThe Stimulator is a go-to attractor dry fly, particularly when you're dry fly fishing during a big stone fly hatch or salmon fly hatch. This buggy fly sits up high in the water, even in faster water.
Rio
FOAM RUN CADDISFOAM RUN CADDIS IS NOW AVAILABLE AT THE UGLY BUG FLY SHOP. THIS CADIS WILL FLOAT FOREVER!
Ugly Bug Fly Shop
NORTH PLATTE RIVER PAPER MAPA map custom built to reflect our favorite public access points, boat ramps, and hatches.
Sage
Sage Maverick Fly RodSage Maverick Fly Rod-MAVERICK has been designed to maximize these quick-shot opportunities with a powerful tip section that drives the casting load down to more robust lower section
High N Dry Fishing Products
HIGH N DRY LIQUID SPRAY FLOATANTKeep your dry flies riding high with High N Dry Liquid Spray Floatant. Made with an award-winning, 100% solid, solvent-free formula, this easy pump spray blocks moisture on all materials, including delicate CDC.
ECHO
ECHO TRAVERSE KITThe ECHO Traverse Kit is a high-performance, all-in-one rig featuring an exclusive medium-fast action rod and a premium ION reel designed for serious anglers on a budget
Montana Fly Company
MFC STAINLESS STEEL HIP FLASKStay hydrated in style with these artisan flasks from Montana Fly Company
KUMOTO
KUMOTO K2457 STANDARD SCUD HOOK HOOK (50 PK)KUMOTO K2457 STANDARD SCUD HOOK HOOK (50 PK) FLY TYING HOOK
Hareline Dubbin
HARELINE WOOLY BUGGER SADDLE HACKLE 6-7"HARELINE WOOLLY BUGGER SADDLE HACKLE PATCHES FOR FLY TYING STREAMERS
SITKA
BACK40 BOOTConquer tough terrain in the Sitka Back40 Boot. Engineered for rugged backcountry travel, this high-performance hunting boot delivers waterproof protection, all-day comfort, and dependable mountain traction.
SIMMS
HEADWATERS SLING PACK DOLOMITESave big on the Simms Headwaters Sling Pack, now on sale! This ambidextrous 12L pack features a rugged 630D build, a compression-molded fly workstation, a built-in net holster, and water-resistant YKK zippers.
SITKA
SITKA TARGET TEE GREY TROUTA premium 60/40 cotton-poly blend fly fishing graphic tee celebrating the fish we obsess over. Features a soft pre-washed finish, tagless neckline, and an athletic true-to-size fit.
Montana Fly Company
UV DOUBLE CUT SWIMMING CHENILLEUV-enhanced double-cut chenille designed to create lifelike movement, vibrant profiles, and durable bodies for streamers, leeches, and baitfish patterns.
Wind River Gear
STREAM THERMOMETERTrack water conditions accurately with the Wind River Gear Stream Thermometer. Features a protective metallic blue outer armor shell, highly legible temp scale, and an ultra-secure carabiner clip.