The inspiration for the Micro Matcher came after a tough day fishing on one of Colorado’s tailwaters. I had noticed a lot of Baetis in the water and couldn’t find the right size and profile I was looking for in my fly box.

Spending a full day under the sun requires stepping up your sun coverage. The Simms SunGaiter™ helps you spend more time on the water with less sun exposure.

Ugly Bug Fly shop mug!

Built to be the only pair of fishing shorts you’ll ever want or need, Sol Shorts offer a modern fit with breathable, DotAir™ quick-dry fabric that stretches as you move.

Built for every fishing day under the sun, Skwala's Sol Hoody stretches, breathes, and moves with you, while shielding you from the full spectrum of UV Rays. This isn’t a sun shirt; this is sun-gear.

Show off your Flyoming pride with this little 4" inch die-cut sticker.