The new Hydros reel available at the Ugly Bug Fly Shop!

The Thunderhead Rod and Reel Case available at the Ugly Bug Fly Shop!

The Echo Bravo Reel available at the Ugly Bug Flyshop!

The Hardy Lightweight Reels are a true testament to Hardy's tradition of innovation.

Greys all new flagship fly reel is fully constructed in bar stock aluminium and fitted with either a fresh or saltwater sealed disc drag system.

Norfork Expedition – Best Fly Rod and Reel Travel Case for Air Travel

Where the rubber meets the road my friends! If you’ve been dreaming of a reel that has the look, feel and performance of a Ferrari, then look no further.

HATCH ICONIC REEL 5 PLUS is one of the best trout reels on the market today.

This year, see that bar raised yet again with the all new Ultradisc cassette reel. The all-new frame design allows significant weight saving and incorporates a built-in line guard design that effortlessly controls thin running lines.

This year, see that bar raised yet again with the all new Ultradisc cassette reel. The all-new frame design allows significant weight saving and incorporates a

The bar for high end cassette reel systems has been raised yet again with the Ultradisc cassette reel.  The all new frame design allows significant weight saving as well as incorporating a built in line guard design

The award-winning Evolution R Salt is a breakthrough product, designed with a power-to-weight ratio never before seen in a saltwater fly reel.